- Keyword research and analysis
- On-page optimization (meta tags, headings, content optimization, etc.)
- Off-page optimization (backlink building, social signals, etc.)
- Technical SEO (site structure, crawlability, site speed, mobile-friendliness, etc.)
- Local SEO
- Mobile SEO
- Voice search optimization
- E-A-T (Expertise, Authoritativeness, Trustworthiness)
- Content quality and relevance
- User experience (UX) and SEOSite security (HTTPS)
- Core Web Vitals and page experience Structured data markup (Schema.org)
- SEO for video and image content
- SEO for e-commerce websites
- SEO for news websites
- SEO for blogs and content marketing
- SEO for international websites (multilingual and multiregional SEO)
- SEO analytics and reporting
- SEO trends and updates (keeping up with algorithm changes)
